Rebrand, Tagline & Website Rewrite

When Pig in a Pickle approached KPCopy, their existing website content wasn't representative of their business or their brand, leaving them struggling with costly, low-quality copy that failed to capture their authentic voice. KPCopy completely transformed their digital presence by rebranding the restaurant with a new tagline and rewriting their entire website from the ground up, expertly representing their tone of voice and brand through strategic inquiry, understanding, and conversation. The result speaks for itself: a website that finally embodies who Pig in a Pickle truly is, with online presence that has increased their to-go orders by 28% and overall brand recognition by 40%—proving that when your website authentically represents your mission and the why behind what you do, it becomes a powerful tool for both connection and conversion.

Karin Priou

Lake Tahoe Copywriter | Outdoor Lifestyle | Mental Health | Hospitality | Helping Remarkable Businesses Share Their Stories with Authenticity

https://www.kpcopy.com
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Restaurant wanted to expand their catering reach

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Website Rewrite, differentiating the locations